ETHNO ADVERTISING
In Switzerland, there are over two million foreigners, which is 25% of the permanent population. In addition, a larger number of immigrants have now acquired Swiss citizenship. And if Swiss with immigration background and foreigners are added up, they comprise more than 35% of the permanent living population of Switzerland and this mixed population is growing steadily. That is why ethnoadvertising is so interesting. With ethno marketing you reach over a third of the Swiss population targeted to your audience in a very efficient and nice way.
Advertising media
We reach people with an immigration background, freshly immigrated alike, as well as foreigners and secondos who have lived here for a long time, with advertising in their mother tongue.
This way, your advertising addresses the target group in a very personal way and is received positively. This enables you to get in direct contact with the target group and to realise a successful advertising campaign.
Locations
Ethnical advertising is also so exciting and successful, because you reach certain people with direct marketing and ambient media with very little scatter loss. Numerous customers from various industries have been able to successfully present their products and services to selected language groups in recent years.
High registration rates, positive responses and increased sales numbers prove the effectiveness of ethno-marketing.
Target Groups
Advertising and marketing for selected target groups has a long tradition with us.
We know all the possibilities to reach different ethnic groups without loss. Place your advertisement where people with foreign origin work, learn, go shopping, eat, party and spend their leisure time.
We advise you competently and implement your advertising campaign exactly where the target group is staying and moving. We know where and when to advertise to reach the best results.
We will be glad to advise you how your target group can be effectively achieved.
